Iron BARK BUILDERS
Home builds and renovations on the South Coast
About Project:
We built a brand from scratch logo, website, social media presence and content. Iron BARK Builders went from relying on word of mouth to being positioned as a premium builder in their area, with systems in place to manage leads and generate jobs.
Project Benefits:
- Full online presence (social, website, branding)
- Grew following from under 50 to 400+ in 2 months
- Consistent enquiries via ads and lead forms
- Positioned as an eco-friendly leader in their market
Paid Ads
Branding
Website
Social Media Management
Our Strategy & What We Did
breakDown
Built full brand identity and social presence
Designed high-converting website with easy enquiry forms
Created content for paid and organic reach
Developed system to manage and track leads
Discovery Call
Worked out their business goals and branding direction.
Build The Presence
Developed a website, created content, ran ads.
Optimise and Grow
Implemented systems, optimised lead forms, scaled reach.
The Results
Total Users
The total number of users who have interacted with the platform over the last month.
1500
Active Sessions
The number of active sessions recorded during peak hours, indicating user engagement.
300
Conversion Rate
The percentage of users who completed a desired action, such as making a purchase.
25%
Gallery of Work
Before
After
Want Results Like These?
What our client say
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Want more information?
What’s the difference between paid ads and organic marketing?
Alright, here’s the deal MATE!
Paid ads are about targeting the right people, you’re payin to get seen by locals who are actually keen on what you do. You control who sees it, when, and how often. It’s not just about being quick, it’s about being smart, like picking the best fishing spot, not just throwin a line in anywhere.
Organic marketing is more about brand awareness. You show up with helpful posts, tips, videos, all without payin a cent. It builds trust, shows people you’re the real deal, and keeps your name fresh in their minds.
over time In a nutshell, mate:
💸 Paid = quick wins, but costs ya
🌱 Organic = slow build, but free
I don’t have time for this marketing stuff! what now?
Well Bud, Let the Marketers Do Their Job And you do your job : )
Most business owners don’t. That’s why smart ones team up with a crew like Elevation. We sort the marketing, you stick to what you’re good at. No more late nights trying to design dodgy posts on Canva!
Why isn’t my marketing working?
Well Mate.....
Most Aussie businesses are either trying to do too much or talking to the wrong crowd. If your message doesn’t hit the mark, people scroll right past. You need the right plan, a good-looking brand, and ads that actually talk to your ideal customer, not just random posts or boosted stuff.
How much should I spend on marketing?
Long Story, Short Mate
You don’t have to break the bank. Most small businesses spend about 5–10% of what they earn. But it’s not about spending heaps, it’s about spending smart. Even $500 a month can go far if it’s set up properly.
Do I really need to be on social media?
Yep.....Bloody Oath you do
but you don’t need to be on every app. For most tradies and real estate buisness, and small biz owners, Facebook and Insta do the trick. If you’re B2B, LinkedIn’s the go. It’s about showing up where your locals hang out, not going viral.
Who even is my ideal customer?
Is it Damo Down The Road? Well Maybe....
Think about your best clients, the ones who pay on time, refer you, and don’t muck around. Are they, First home buyers in Albury? People looking to update their Home? Nail down who they are, what they struggle with, and speak right to them.
What’s the biggest marketing stuff up people make?
It's not She'll be right Mate...
Winging it. Chucking up a random post once a week or boosting a photo won’t cut it. You need a proper game plan, some slick branding, and tools that show what’s actually working. Otherwise, you’re just tossing money into the wind.
